15 essential tasks to complete after installing WordPress

15 essential tasks to complete after installing WordPress

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After installing WordPress

After installing WordPress

15 essential tasks to complete after installing WordPress

WordPress is a blog publishing platform that can be used to run many different types of website. Every time I install WordPress I run through the same geeky routine to ensure that it is well-functioning and easily discovered.

WordPress has a web template system using a template processor. Users can re-arrange widgets without editing PHP or HTML code; they can also install and switch between themes. The PHP and HTML code in themes can also be edited for more advanced customizations.

WordPress also features integrated link management; a search engine-friendly, clean permalink structure; the ability to assign nested, multiple categories to articles; and support for tagging of posts and articles.

So, aside from the theme (the way the website looks) and the content (what the website says) these are my next steps after installing WordPress

15 essential tasks to complete after installing WordPress

1. Create a Favicon
A favicon is a 16×16 pixel icon associated with the website that usually sits in the address bar of your browser. There are many online favicon creators and a plugin you can download for Photoshop. No self-respecting website is seen without one. Once saved upload to the route of your website and call in the <head> of every page like so.

<link rel="shortcut icon" href="http://your-site.com/favicon.ico"/>

2. Put keywords in your URLs
One of the most important things you can do to your WordPress site in terms of SEO (Search Engine Optimisation) is to get your permalinks looking pretty!

By default WordPress uses web URLs like this: www.your-site.com/?p=N. In the WordPress admin panel go Settings > Permalinks, choose Custom Structure and enter /%postname%/. Now your URLs will look like this: www.your-site.com/keyword-rich-post/.

If you are getting an error message when trying to do this or it doesn’t work, put this in your .htaccess file on your site’s route.

# BEGIN WordPress
<IfModule mod_rewrite.c>
RewriteEngine On
RewriteBase /
RewriteCond %{REQUEST_FILENAME} !-f
RewriteCond %{REQUEST_FILENAME} !-d
RewriteRule . /index.php [L]
</IfModule>
# END WordPress

3. Create an XML sitemap
An XML sitemap is a file that lists the pages of your site and gives search engines other important information, for example, how often you add content, which is helpful in getting new pages crawled quickly. Creating an XML sitemap on a WordPress site is incredibly easy. You just need to install Google XML Sitemaps plugin and follow the instructions. Once you have created your sitemap you should submit it to Google and other search engines, see below.

4. Register your site with Google Webmaster Tools
This is something that will take 5 minutes and will tell you how many of your pages are indexed by Google, how fast your site loads in comparison to others, alert you to errors, enable you to pick a geographical location, submit your sitemap… really, the Google Webmaster Tools is a pretty awesome free service.

In order to register you have to upload a file to the route of your server so that Google knows you are indeed the webmaster.

5. Create a Robots.txt file
After you’ve submitted your XML sitemap to Google you need to tell other search engines out there of it’s existence by creating a “robot.txt” text file and putting in the route of your server. Here’s mine:

Sitemap: http:// your-site.com/sitemap.xml

You can also ward search engine robots off certain areas of your site that aren’t for public consumption. So, for example, by adding Disallow: /dev/ to the file you can make sure the search engines don’t crawl or index any page inside the “dev” directory of your website.

6. Make a contact page
99% of websites require a noticeable link to a contact page which includes details of how to get hold of the website’s owner(s) as well as a contact form. There are various WordPress plugins that will help you with the contact form but the one I always use is Contact Form 7. It has an excellent default form ready to plug in and play or you can set up more complicated forms with extra fields and dropdown menus. It can also send an acknowledgment emails.

7. Install a spam filtering plugin
“Kismet” sometimes means a predetermined course of events – so take comment spam out of your destiny by installing the Akismet plugin that comes with WordPress. There are other comment spam plugins by I find this one usually does the trick. You will need a WordPress API key. You can use the same one for multiple sites. Just search your email client for “WordPress API” and you should find it if you’ve done this before.

8. Install a database backup plugin
There are two things you need to do in order to back up your WordPress website successfully: one is to back up the files on the server; the second is to back up the database. I use this WordPress Database Backup plugin to make copies of my MySQL database – you can get it emailed to you every week!

9. Install Google Analytics
Another Google service. The pro is cool website visitor stats that are absolutely free. The con is that Google gets to look at your bounce rates but that’s never bothered me. Again, registering takes five minutes, all you have to do it paste a bit of code given to you on the Analytics site into the footer.php of your theme.

10. Ensure good page titles with an SEO plugin
Search engines attach more importance to the title than anything else on a page so, for this reason, it’s necessary to get them right. A good SEO plugin like HeadSpace2 SEO or All in One SEO Pack will enable you to get the important keywords of a page at the beginning of the title as well as set the page meta information both globally and individually.

11. Install a related posts plugin
If you are using your WordPress site as a blog, one of the most essential plugins that will increase your site’s “stickiness” is the WordPress Related Posts plugin which creates a list of other articles with connected subject matter. I use a textual list here but there are other plugins that can show related posts with thumbnails like the nrelate Related Content plugin.

12. Add Subscribe to Comments plugin
Another great way to get visitors to stay – and return to – your site is adding the Subscribe to Comments plugin. This plugin enables commenters to sign up for e-mail notification of subsequent entries.

13. Add social networking and bookmarking buttons
And, staying with bloggy-type plugins for the moment, another great idea is to enable visitors to easily vote for your blog posts on various social bookmarking and networking sites. You may want a Twitter, Digg or Facebook button. Or you may want a plugin that displays multiple voting sites. It depends entirely on the type of blog and which type of social media it is drawn to. But without these buttons there is much less chance of traffic from social media.

14. Install a cache plugin
These plugins cache pages and deliver them without accessing the database making the site much faster. And, as speed is now a contributory factor in search engine results, it’s a good idea to install one of these. I use WP Super Cache.

15. Mobile plugin
Everyone’s talking about the mobile internet revolution and, while it may not be as seismic as some commenters will have you believe, you’d better get onboard. A normal blog or website may take long to load and be difficult to view on many smart phones. There are several great plugins that will format your site with a mobile theme for mobile visitors. WPTouch is generally considered to be one of the better ones. Source.

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Ber|Art  Visual Design is een zakelijke Internet service provider c.q. webhoster  die gespecialiseerd is op het gebied van betrouwbare en veilige  kwaliteit hosting en (web) design.

WordPress Hosting en Google SEO

Twitter WordPress SEO Hosting

LinkedIn WordPress SEO Hosting

Facebook WordPress SEO Hosting

RSS Feed WordPress SEO Hosting

Berrie Pelser, Ber|Art Visual Design:
Ber|Art is een zakelijke Internet service provider c.q. webhoster die gespecialiseerd is op het gebied van betrouwbare en veilige kwaliteit hosting, WordPress Hosting en (web) design. De onderneming levert, in nauwe samenwerking met partners, oplossingen aan het MKB op het gebied van SEO, domein, shared, applicatie en e-commerce hosting als mede managed colocated server hosting. Ber|Art WordPress SEO Domein Magento Typo3 Google VPS Cloud Hosting Design at Ber|Art

Hosting catergoriën: Cloud Computing, Domeinen, Google nieuws, Google seo, Hosting nieuws, Internet, Magento, Overige, Security, seo, Webdesign, Webhosting, WordPress, Social Networks, Forums
WordPress
blogs: WordPress Host, Webwinkel Host, WPMU, European Cloud Computing, WordPress.ber-art.nl

Ber|Art  Visual Design is een zakelijke Internet service provider c.q. webhoster  die gespecialiseerd is op het gebied van betrouwbare en veilige  kwaliteit hosting en (web) design.

..

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Originally posted 2010-11-16 11:11:29.

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Geschreven door Berrie Pelser

31 januari 2012 op 08:23

Een Reactie op '15 essential tasks to complete after installing WordPress'

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  1. Berrie Pelser

    17 november 2010 at 12:11

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15 essential tasks to complete after installing WordPress

15 TOP Twitter SEO Tips and Tools

Twitter SEO Tools

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15 TOP Twitter SEO Tools

TOP Twitter SEO Tools

15 TOP Twitter SEO Tips and Tools

Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and microblogging service, enabling its users to send and read other users’ messages called tweets. Tweets are text-based posts of up to 140 characters displayed on the user’s profile page.

Tweets are publicly visible by default, however senders can restrict message delivery to their friends list. Users may subscribe to other users’ tweets—this is known as following and subscribers are known as followers.

All users can send and receive tweets via the Twitter website, compatible external applications (such as for smartphones), or by Short Message Service (SMS) available in certain countries. While the service is free, accessing it through SMS may incur phone service provider fees.

01) Choose a Twitter handle strategically – Twitter handle, which can be your name, company name, brand name, blog name and so on. While choose a twitter handle (your username) make sure it is relevant to your blog or website and is easy to remember as it is the part of the SEO title for the tweets appearing in Google search engine. For example if you are running iPhone blog then you can probably use twitter handle starting with iPhone.

02) Boost your Twitter Profile Page Rank

  • Optimize your meta description - Your Twitter ‘bio’, is actually your meta description. Make sure to include keywords.
  • Display web site’s URL – Do not forget to display URL of your blog or website prominently on your twitter profile page. This will eventually increase the organic traffic as people often click the URL for seeking more information. It is important to note that this link does not provide any SEO link juice due to a “Nofollow” attribute in place.
  • Optimize your page description - Use target keywords on your profile page and make sure to use keywords in your Tweets.
  • Create inbound links - Just post articles with an anchor text link to your Twitter profile on article syndication sites. This strategy helps in boosting your profile’s page rank.
  • Direct relationship between followers and profile PageRank - If you have lots of followers you will be popular among twitter users, which will eventually boost page rank of your profile page.
  • Place Twitter profile Link in footer or sidebar, which is accessible via every page. 

03) Follow Related Theme Profiles Only – Search engines increases your twitter profile link juice when you are able to get followers from good PR twitter profiles. Make sure that you add only those twitter users that are related to your blog content or share tweets on similar interest. This will increase number of retweets and thereby traffic.

04) Use 301 permanent redirect, while shortening URL – TinyURL, bit.ly, tr.im are popular URL shortening services that redirect users to the real URL via 301 (permanent redirect) and provide backlinks to your content. Search engines do not index TinyURLs, but index and pass PageRank to the actual URLs instead.

05) Use desired keywords in tweet content – Twitter does not allow you to tweet for more than 140 characters. Instead of automatically shortening the links on twitter.com, it is strongly advised to use URL shortening service like bit.ly. Once your URL is shortened, you have much more space to include more target keyword into twitter content. 

06) SEO Optimize Title of Tweets in Twitter – The most important part of your post for keyword/SEO consideration is the first 27 characters. It’s this first part that becomes part of the <TITLE> on your Twitter static pages. Twitter uses the following <TITLE> format:

Twitter / Your Username: 27 Characters …

The same SEO rules that you apply to write optimized titles for the post must be used for twitter tweets as well. The only difference is that you have a restriction of 27 Characters as compared to 65 Characters in Blog Posts. For optimized tweets use keyword rich Titles within first 27 characters. 

07) Use Hashtags in Tweets – Hashtags are similar to keyword meta-data. Basically, these are tags that that help those who seek similar content discover your Tweets. They’re like tags on Flickr, only added inline to your post. Hashtags are created by prefixing a word with a hash symbol: #hashtag. This will help the visitors to view your tweet around a particular topic. To search most recent and hot hashtags visit #hashtags.org. Alternatively, you can use Twemes.com to find new hashtags.

08) Retweet Startegy – An indexed tweet provides 27 characters or so for title post excluding ‘Twitter / Your Username: ‘

Make sure your tweet’s character limits allow for optimal retweets. It is important to keep the tweet under 125 characters, allowing your followers to add “RT @yourname” in front of the tweet. If you retweet the retweeted tweet it will result into the following link-

Twitter / Berrie Pelser: RT @Username RT @Username RT @Use ...

The original <title> of the Tweet is now truncated, with no keyword in place. To show link love some of us delete all the “RT @yourname”  text before retweeting into the Twitter Network. But it is not advisable, as the strategy could have adverse impact on your twitter profile pagerank. Instead you can add the RT @Username at the end of the Retweeted content.

09) Tweet in order to get your article retweeted – This is the most important part for getting huge twitter traffic. In order to get more traffic and relevance to your tweet make sure that you retweets, other blog articles and encourage others twitter users to share (retweet) your Twitter content. Keep in mind the Retweet strategy discussed above.

10) Tweet and retweet relevant content timely – Make sure you are tweeting and retweeting articles keeping your followers and blog content in mind. If you are hosting a blog on windows 7 and tweets on windows 7 and H1N1 Tips simultaneously, then Google search engine may not love your twitter profile. This exercise may result in decrease in number of followers as well. Only share the links when you feel it should be, do not spam the twitter. source: gadgetsdna.com

11) Ranking with your profile
on Google sounds simpler than it is. What do you want to rank for? You can’t rank easily for different keywords. I rank for Tad Chef with my profile. What about onreact though, my older nick name or brand? I had to set up another Twitter account to rank for onreact as onreact_com is considered by Google to be onreactcom.

In the end I added 4 extra accounts that cover the most common terms associated with me. Also Twitter outranks me for my Tad Chef. So one day I might want to change that be de-optimizing it actually. List are a good tool to cover more terms. You can add only yourself or your employees if you like too. A list called “seo london” will probably succeed rather than one called just seo.

12 ) Ranking organically with tweets largely depends on the keyword usage and what comes first in your tweet. You don’t want to rank for [RT @andy RT @bill RT @chris] so make sure you add the users you retweet at the end with a blog-like [via @andy @bill #chris]. Also you should add some meaningful tags: #seo is fine for Twitter but something more exact like #twitterseo might be better findable and more accurate.

13) etting found in Twitter search is not really desirable if you ask me. The results are messy and lack focus. Even the so called “popular” results on top are barely relevant. People still use this search in spite of better alternatives like Topsy etc. though. Scheduling recurring tweets might be a good idea here. Don’t spam though. I think more than 4 tweets a day is too much. Lots of Twitter tools support scheduled tweets. HootSuite and CoTweet for example do.

14) Making tweets spread virally is perhaps the most important discipline of Twitter SEO. The other stuff is very basic. Add popular terms and keywords to your twet to make people retweet. Words like “free”, “tips”, “tools” etc., brands like “Google”, “Apple” everybody cares for and something that makes a tweeet stand out like “OMG!”, “WTF?” or a number.

Of course the link you tweet or the message must be worth retweeting. In case it isn’t nobody will retweet it. Tweets about Twitter, technology, social media, business that are helpful for most users will get more popular that tweets about niche topics like SEO. Humor is also key. Even SEO jokes are quite popular.

15) Entering Google results via realtime search is easy once you’re tweet has become viral but it sometimes also helps to tweet your link from more than one account and more than one time. For instance we at SEOptimise tweet from the company account first, then in most cases the boss himself, Kevin will retweet the link and I will post it again or retweet as an author.

As our postings have considerable value the rest is done by other regular users. Don’t forget that many Twitter accounts are mostly useless bots that retweet automatically based on keywords: Nobody clicks those links. They may show up in Google though as it doesn’t really filter tweets.

These Twitter SEO best practices are neither SEO secrets nor controversial. Everybody serious about Twitter SEO tweets that way. Other people don’t mind but if you’re using Twitter for business reasons should do more than just click and run. Make sure to act accordingly to perform better in search be it Google or Twitter or third party tools like Topsy.

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Ber|Art  Visual Design is een zakelijke Internet service provider c.q. webhoster  die gespecialiseerd is op het gebied van betrouwbare en veilige  kwaliteit hosting en (web) design.

WordPress Hosting en Google SEO

Twitter WordPress SEO Hosting

LinkedIn WordPress SEO Hosting

Facebook WordPress SEO Hosting

RSS Feed WordPress SEO Hosting

Berrie Pelser, Ber|Art Visual Design:
Ber|Art is een zakelijke Internet service provider c.q. webhoster die gespecialiseerd is op het gebied van betrouwbare en veilige kwaliteit hosting, WordPress Hosting en (web) design. De onderneming levert, in nauwe samenwerking met partners, oplossingen aan het MKB op het gebied van SEO, domein, shared, applicatie en e-commerce hosting als mede managed colocated server hosting. Ber|Art WordPress SEO Domein Magento Typo3 Google VPS Cloud Hosting Design at Ber|Art

Hosting catergoriën: Cloud Computing, Domeinen, Google nieuws, Google seo, Hosting nieuws, Internet, Magento, Overige, Security, seo, Webdesign, Webhosting, WordPress, Social Networks, Forums
WordPress
blogs: WordPress Host, Webwinkel Host, WPMU, European Cloud Computing, WordPress.ber-art.nl

Ber|Art  Visual Design is een zakelijke Internet service provider c.q. webhoster  die gespecialiseerd is op het gebied van betrouwbare en veilige  kwaliteit hosting en (web) design.

..

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Originally posted 2010-11-17 12:37:41.

Nieuwste berichten:

Geschreven door Berrie Pelser

16 mei 2011 op 12:23

Gepost in seo,social networks

Getagged met ,

8 Reacties op 'Twitter SEO Tools'

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  1. Twitter Analysis: If your goal is to be popular and influential on Twitter, be sure to check out these tools that will tell you how you’re doing.

    Zie ook: http://hosting.ber-art.nl/100-twitter-tools/

    Berrie Pelser

    17 november 2010 at 12:39

  2. [...] Twitter SEO Tools » Twitter, Google, Tweets, WordPress, Hosting …Also on this blogSEO In Los Angeles Says Use These Tips And Win At Internet MarketingSearch Engine Optimization Company The Modern Marketing FirmMust follow: Before hiring Seo FirmSEO Marketing Company: Devising Strategies to Improve Your Website’s Search Engine VisibilityLaw Firm Internet Marketing Essential for Personal Injury Attorneys Posted in Marketing Firm | Tags: Article Source, Business Marketing, Clinics, Cold Calling, Firms, Google, Google Yahoo, Guest Login, Gym Class, Houston, Houston Websites, Internet Marketing Firms, Marketing Channels, Marketing Consultants, Marketing Managers, New Strategy, Optimize, Search Engine Optimization, Search Engines, Seo Firm, Seo Optimization, Seo Services, Skilled Web, Skinny Kid, websites [...]

  3. Palapple Blog | SEO Solutions for your Business…

    Thanks for sharing. Search engine optimization is indeed one of the most crucial areas in Internet marketing, it is a perfect bridge between technology and business….

  4. Twitter SEO Tools » Twitter, Google, Tweets, WordPress, Hosting ……

    Direct relationship between followers and profile PageRank – If you have lots of followers you will be popular among twitter users, which will eventually boost page rank of your profile page. Place Twitter profile Link in footer or ……

    SEO Rank

    17 november 2010 at 15:45

  5. [...] See the rest here: Twitter SEO Tools » Twitter, Google, Tweets, WordPress, Hosting … [...]

  6. [...] See the article here: Twitter SEO Tools » Twitter, Google, Tweets, WordPress, Hosting … [...]

  7. Great SEO tips! I will Tweet and share.

    Twitter Presence

    18 november 2010 at 17:01

  8. 15 Key Twitter SEO Tips and Tools…

    15 Key Twitter SEO Tips and Tools Twitter is a website, owned and operated by Twitter Inc., which offers a social networking and microblogging service, enabling its users to send and read other use……

    SERPD

    12 december 2010 at 15:23

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15 TOP Twitter SEO Tips and Tools

wpSEO WordPress Google SEO Premium Plugin

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